Martin Stoll is the founder and CEO of Sparkloft Media, a global social media agency (based in Portland USA) that is focused on making sure it’s clients stay relevant in a social-first world. Sparkloft Media provides clients in the travel and tourism industry with insights and solutions for integrating social media into all aspects of their business including marketing, communications and sales.
As self-admitted data-junkie Martin focuses on researching and identifying social trends that shape consumer behavior. Before diving deep into social media Martin worked 15 years for Lufthansa German Airlines in various sales and marketing positions in Europe, Latin America and the United States.
A thought leader with over 20 years of experience in sales, marketing, technology and social media, Martin speaks on a regular basis at leading industry conferences.
Dette vil Martin snakke om:
Social media 2019 – the end is near. What comes next?
Social media is now more than 10 years old and over this decade it has changed a lot. So where is social media going next? How is consumer behavior changing? How should marketers prepare for platform changes and potential regulation? This session will illustrate why soon social media will look very different and require businesses to take a very different approach to content creation, paid distribution, working with influencers and platforms to consider.